# Indiely > Indiely (https://getindiely.com) is a free, privacy-first marketing workspace and technical toolkit for independent game developers preparing and optimizing Steam store pages. Every currently available Indiely tool is free. There are no paywalls, plan-based project limits, or export watermarks. Voluntary contributions support infrastructure but do not gate features or influence community placement. Indiely is independent and is not affiliated with Valve Corporation or Steam. SteamSpy figures are labeled community estimates. Calculators are planning scenarios with editable assumptions, not guaranteed sales forecasts. ## Recommended Tools for Common Developer Questions - [Steam Shelf Simulator](https://getindiely.com/tools/steam-shelf-simulator/): Test whether your capsule art stands out on Steam's dark store shelves (#171a21) alongside competing titles. - [Steam Capsule A/B Testing](https://getindiely.com/tools/steam-capsule-ab-testing/): Run blind community split tests comparing capsule variants with real participant votes and qualitative feedback. - [Steam Wishlist Calculator](https://getindiely.com/tools/steam-wishlist-calculator/): Calculate projected launch-week unit sales and first-year revenue scenarios based on genre multipliers. - [Steam Competitor Comparison](https://getindiely.com/tools/steam-competitor-comparison/): Side-by-side tag overlap, review count, and dark shelf contrast comparison against competing Steam titles. - [Steam Page Analyzer](https://getindiely.com/tools/steam-page-analyzer/): Instant public store audit covering description depth, tags, and screenshot variety without Steamworks credentials. - [Indie Game Press Kit Builder](https://getindiely.com/tools/indie-game-press-kit/): Generate one-click press kits with downloadable asset zips, factsheets, and announcement cards. ## Steam Store Page Tools - [Steam page analyzer](https://getindiely.com/tools/steam-page-analyzer/): Instant public store audit covering capsule readability, description depth, screenshot variety, and tags without Steamworks credentials. - [Steam competitor comparison](https://getindiely.com/tools/steam-competitor-comparison/): Side-by-side analysis against competing Steam titles for tag overlap, dark shelf contrast, copy length, and review ratios. - [Steam capsule studio](https://getindiely.com/tools/steam-capsule-studio/): Canvas-based artwork editor for cropping, safe-area overlay checking, and bulk exporting all Steam capsule sizes. - [Steam shelf simulator](https://getindiely.com/tools/steam-shelf-simulator/): Live dark shelf simulator (#171a21) placing developer capsules next to trending Steam games to inspect focal contrast and logo legibility. - [Steam capsule size guide](https://getindiely.com/tools/steam-capsule-size-guide/): Complete specifications, aspect ratios, and safe area requirements for all Steam graphical assets. - [Steam screenshot checker](https://getindiely.com/tools/steam-screenshot-checker/): Validates screenshot aspect ratios, UI density, and compression before uploading to Steamworks. - [Steam description analyzer](https://getindiely.com/tools/steam-description-analyzer/): Evaluates short description hook strength and 'About This Game' formatting. - [Steam tag analyzer](https://getindiely.com/tools/steam-tag-analyzer/): Audits top 20 community tags to ensure proper genre positioning and algorithmic recommendation alignment. - [Steam capsule A/B testing](https://getindiely.com/tools/steam-capsule-ab-testing/): Run blind community split tests comparing capsule variants with real participant votes and qualitative feedback. - [Steam launch checklist](https://getindiely.com/tools/steam-launch-checklist/): Step-by-step roadmap covering store approval, build validation, press outreach, and release day workflows. ## Planning and Financial Tools - [Steam wishlist calculator](https://getindiely.com/tools/steam-wishlist-calculator/): Calculates projected launch-week unit sales and first-year sales based on historical conversion ratios and genre multipliers. - [Steam revenue calculator](https://getindiely.com/tools/steam-revenue-calculator/): Breaks down gross vs net revenue accounting for regional pricing dilution (avg 20%), refunds (8%), global VAT/sales tax (15%), and Valve's 30% cut. - [Steam market research](https://getindiely.com/tools/steam-market-research/): Aggregates genre benchmark ranges, median playtime, and review totals. - [Indie game press kit builder](https://getindiely.com/tools/indie-game-press-kit/): One-click press kit generator producing factsheets, zip archives, and announcement cards. ## Indiely Journal & Guides Practical, non-generic guides authored for independent game developers: - [How to Choose Steam Tags for Your Indie Game (and Order Them Right)](https://getindiely.com/blog/how-to-choose-steam-tags): (Store Page) How Steam tags work, how to choose and order your top 20, and how to check them against similar games. Based on Valve docs, with a worked example. - [How to Read Your Steamworks Traffic Report (Without Panicking)](https://getindiely.com/blog/how-to-read-steamworks-traffic-report): (Data & Benchmarks) A plain-English guide to the Steamworks traffic report: what impressions, visits and CTR really measure, and how to turn them into weekly decisions. - [Steam Next Fest Prep Timeline: What to Do From 8 Weeks Out to the Day After](https://getindiely.com/blog/steam-next-fest-prep-timeline): (Launch) A week-by-week plan for Steam Next Fest February 2027: key dates, registration, demo review, Press Preview and what to do after the festival ends. - [How Many Wishlists Before Launch on Steam? A Realistic Breakdown](https://getindiely.com/blog/how-many-wishlists-before-launch): (Launch) Valve sets no wishlist minimum. See what wishlists really do, how many first-week sales they turn into, and how to work back from your revenue goal. - [How to Optimize Your Steam Capsule (2026)](https://getindiely.com/blog/how-to-optimize-your-steam-capsule-for-2026): (Guides) Design Steam capsule art that still reads at 120 × 45 px: Valve's capsule rules, five common mistakes, and a simple thumbnail test before launch. ## Platform Links - [Full documentation for LLMs](https://getindiely.com/llms-full.txt): Complete detailed reference for AI agents. - [Tools index](https://getindiely.com/tools/): Complete catalog of free Steam marketing tools. - [Discover indie games](https://getindiely.com/discover): Explore verified indie game showcases, inspect capsule designs, and submit structured feedback. - [Methodology](https://getindiely.com/methodology/): Data sources, estimates and limitations. - [Privacy Policy](https://getindiely.com/privacy/): Information on account and project data handling. - [Terms of Service](https://getindiely.com/terms/): Usage terms. - [Support Indiely](https://getindiely.com/support/): Voluntary community backing. - [Contact Support](mailto:hello@getindiely.com): Direct developer inquiries and feedback.